Building an AI platform for managing product content
Selba helps e-commerce teams create, enrich and manage product information for marketplaces faster, more accurately, and with far less manual work.
A Ukrainian product company building AI for e-commerce
We build an AI platform that helps e-commerce teams automate product content work. By combining marketplace expertise, AI and product engineering, we build for real business processes.
Backend, Frontend, AI/ML, Product, QA.
Built specifically for marketplace automation.
Built around real marketplace processes.
Helping sellers scale faster, wherever they sell.
AI processes instead of random results”
We believe AI should be part of a clear workflow, not depend on a randomly worded prompt. That is why Selba helps you get a consistent result no matter how large your catalog is.
One platform for all your product information
Today, Selba helps you create product content. We are building toward a platform that brings creation, enrichment, management and updates of product information together in one place.
A predictable result, not random AI answers
Built for e-commerce, not for general-purpose tasks
Selba is built around the real processes of e-commerce teams. We automate product content work with structured AI processes, not generic generation scripts.
AI accounts for the specifics of product content and marketplace requirements.
Clear processes deliver a consistent result without constant prompt tuning.
A platform built for real e-commerce processes, not one-off AI requests.
Works just as well with tens, hundreds or thousands of products.
AI should help experts, not replace them.
An AI platform built for e-commerce
Selba helps automate product content work through structured AI processes, deep marketplace understanding and a product-driven approach.
Solutions adapted to e-commerce requirements.
A consistent result instead of chaotic generation.
Built for the daily workflows of real teams.
Works easily with catalogs of any size.
The people building Selba
We bring together experience in software engineering, artificial intelligence and product design to build AI solutions that help e-commerce teams work faster and more effectively.
Start working with Selba today
Try the platform for free or book a personal demo and see how Selba automates product content work.